hibu Omaha shares SEM insights

What is Search Engine Marketing (SEM)?

SEM is the promotion of your business on search engines such as Google, Yahoo! and Bing. Targeted ads are shown either at the top or on the right side of the search engine results page for selected keywords and phrases related to your product or service.

How does SEM work?

SEM places your ad on three major search engines, Google, Yahoo! and Bing, as well as other popular sites.
When a potential customer clicks on your ad, they are taken to either a conversion page built specifically for the campaign or to the company website. You are charged only when your ad is clicked on!
The desired outcome of SEM advertising is for the user to complete an action - call or email your business, print a coupon, fill out a "contact us" form, print directions, or view the business location information.

hibu Omaha offers two Webreach products designed to fit your specific business needs.

Key benefits:

• Fully managed pay-per-click SEM campaigns
• Certified SEM specialists with extensive experience
• Full campaign transparency - easily track your ROI
• 24/7 access to our online WebReach report center
• Tracking of clicks, calls*, emails and page actions
• Campaigns built specifically for your business
• Optimization of campaigns on a regular basis
• Saves valuable time and resources for you and your company

For More Information Please Contact Bob Musilek Digital Marketing Specialist at hibu Omaha.

email: robert.musilek@hibu.com

Digital Media Specialist Relocates to Omaha Ne.

   Bob Musilek is moving to Omaha,
Bringing 10 years+ experience in digital marketing, and a passion for Social Media. While in Omaha Nebraska, Bob will lead by conducting local Training of all types of search, LBS /Mobile, SEO, SEM, and all forms of Social Media Optimization.
 Bob has an extensive background in sales, leadership and marketing, his focus will be on the development of new media & online product selling strategies, new customer acquisition, same store growth, customer retention in the Omaha area.
 Bob has a Strong understanding of social media strategies and social media protocol with a solid grasp of New media trends and industry topics. Musilek stated: "Omaha Council Bluff's Business environment is embracing new technology and building a very strong digital landscape,  just look at all the growth from companies like, Google, Yahoo, Pay Pal, TD Ameritrade it's an amazing time to be hear in the heartland!"
Bob’s goal while in Omaha, is to ensure he positions his customers, team members, and local Omaha companies to succeed in today's ever changing digital landscape.


Bob Musilek's  Specialties are: Online Product Strategies, Helping Business with Sales Execution,
Marketing, Communications, Branding, Advertising, Interactive, Creative Design, Public Relations, Social Media, Brand Strategy, Account Planning, Mobile Media,
  A leader of SEM  / SEO/ Online Display and mobile products.
A proven track record of implementing and delivering key initiatives. Build and manage Websites. e-commerce solutions, New Sales Channel Development, Assist brick-and- mortar business get ahead of the new media curve.